Sales of generic top level domains (gTLDs) continue to grow as more of the new website addresses are released. In the USA, New York mayor Bill de Blasio has publicly encouraged people living within the city to register their own .nyc domain names when they are launched on October 8th.
Speaking to the press, de Blasio said, “The new .nyc domain presents a unique opportunity for New Yorkers, our small businesses, and organisations throughout the five boroughs to brand their identity, showcase their affiliation with the City — and to ‘own’ who they are online.”
Here in the UK, London is still the only city to have had the go ahead for a named gTLD. Unlike his New York counterpart, London Mayor Boris Johnson has been much more limited in his support for for the gTLD. So far Boris has only suggested that.london addresses are of interest to local businesses. De Basio has gone further, suggesting that everyone can get involved:
“As we continue to expand Internet access and put New York City on the digital map, this is a chance for more New Yorkers to claim their piece of the City’s high-demand digital real estate.”
Several other New York politicians and local figures have also come out in support for the new .nyc domains. As a result, the October launch should be a major success thanks to the high profile coverage the new gTLD is receiving in the local media.
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